PUMA INTRODUCES THE HANDCRAFTED MADE IN ITALY PACK

PUMA continue to work with some of the finest factories in Italy this year with the PUMA States hand crafted 'Made in Italy' pack.

Basing the collection on the concept of texture and surface interest, PUMA have explored different ways of treating the surface of the materials through embossed effects and the use of natural dyes and dye techniques. Strong attention to detail and quality in manufacturing is what really separates this pack, using some of the finest factories in Italy where the designs are anti-machine and pro-perfection.

Using the classic States silhouette, the pack consists of three models: States in black/white and natural/whisper white and States Mid in peacoat/white, all transformed into fresh icons, unrivalled in every sense of the word.

The 'Made in Italy' trio is such a premium and high-end looking pack. Attention to detail, quality of materials and execution is, as always with PUMA, exceptional.

What are your thoughts on this release?