FOOTPATROL X REEBOK 25TH ANNIVERSARY VENTILATOR "HOTSTEPPER"
This is another 25th Anniversary celebration for Reebok that I have fallen head over heels with! I didn't think the NAKED x Reebok Ventilator's could be topped, but I will eat my hat...
Reebok reinforce their strong partnership with London's best sneaker destination, Footpatrol. Their latest celebration collaboration of their '90s runner, brings us the Ventilator 'Hotstepper'.
For their latest project they've taken us back to the early '90s, way before high streets were overloaded with private fitness clubs, so if you wanted to 'get fit' the only option other than the latest VHS fitness video in your living room was to head down to the local Leisure Centre. I love the thought process behind this release, focusing on this fitness hub, which welcomed all ages and featured a number of rooms all engaging in various sporting activities, their interpretation of Reebok's Ventilator silhouette homes in on a particular piece of aerobics equipment that blew up in the fitness boom during the '90s known as the Step. The Reebok step was used in step fitness classes nationwide.
The upper is inspired by the towels you'd see lying around in changing rooms, comprised of a white terry towel material and then overlaid with porcelain and crystal blue coloured synthetic suede Reebok branding is embroidered on the tongue and medial & lateral side panels. On the lateral panel the letter 'R' is placed back to front, and on the medial panel the full Reebok text logo has been reversed. Replacing your standard tongue label is the flippable woven tongue label. Referencing to garment information labels, their dual-branded lock up logo is added on both sides on the right foot. The left foot features the Reebok logo on the front side, on the flipside is the material spec of the shoe. Finally, the shoe is rounded off with a clean white midsole, with contrast accents on the outsole. It looks absolutely awesome!
The shoe comes with a custom designed 'aerobics inspired' Gasmask rubber swing-tag and three sets of rope laces - white, crystal blue and a nautical multi-coloured flecked lace (a nod to laces used as neck ties for whistles worn by swimming pool lifeguards). What I love about this collaboration is that every detail has been thoroughly considered and this trainer really tells its own story and fully transports us to the era its inspired by. It's flawless!
The Footpatrol x Reebok 25th Anniversary Ventilator 'Hotstepper' is due to release in-store & online on Saturday 23rd May (available online from 8:00AM BST). Sizes range from UK4 - UK13 (including half sizes) priced at £110. See! Even us small-footed people are considered for this release! Flawless!
What are your thoughts? See some more imagery below!